About Frontline Health and Performance Inc.

Frontline Health and Performance Inc. was founded in 2022 by Shawn Gilmer, Mark Fitzgerald, and Dr. Michael Williams-Bell. Our mission is to provide comprehensive support to tactical athletes in their pursuit of lifelong health and wellness. With over 25 years of experience in research and health appraisals within the fire service, as well as 20 years of coaching elite-level and tactical athletes, we are uniquely positioned to make a positive impact on the well-being of tactical athletes.

Our principles

We take a holistic approach to health and wellness, addressing physical, mental, and emotional well-being. Our programs are designed to optimize performance and promote longevity

Personalized Coaching

Evidence-Based Strategies

Comprehensive Approach

Our recommendations and programs are based on the latest scientific research and best practices in the field. We continuously update our methods to ensure that tactical athletes receive the most effective and efficient strategies for improving their health and performance.

We understand that every organization is unique, with different strengths, weaknesses, and goals. Our experienced coaches provide individualized guidance and support, tailoring our programs to meet the specific needs of each tactical athlete.

Shawn Gilmer, R.Kin, BASc , CSEP-CPT, MEd

The Team

Mark Fitzgerald, CSCS



Dr. Michael Williams-Bell, R.Kin, PhD, CSEP-CEP, CSEP-HPS


Dr. Michael Williams-Bell is a Professor at Durham College in the Fitness and Health Promotion program and an Adjunct Professor at Ontario Tech University in the Faculty of Health Sciences. He completed his PhD in Applied Bioscience at Ontario Tech University examining the effects of heat stress on cognitive function in firefighters. He holds certifications as a Registered Kinesiologist and Clinical Exercise Physiologist/High Performance Specialist (Canadian Society for Exercise Physiology). He has conducted research with the fire service since 2005 in order to improve our understanding of the physical demands of the job and how the body responds to environmental stressors. Dr. Williams-Bell’s research has been published in research journals and presented at provincial, national, and international conferences.

Mr. Mark Fitzgerald is the Director of Sport Performance with the Okanagan Hockey Group and a Certified Strength and Conditioning Specialist with the National Strength and Conditioning Association. Previously, he was the Head Strength and Conditioning Coach with the Anaheim Ducks of the National Hockey League (NHL), the Toronto Marlies of the American Hockey League (AHL), and the Assistant Strength Coach with the Toronto Maple Leafs of the NHL. Mark’s extensive experience with professional athletes provides a solid foundation to implement occupationally-specific training programs to optimize the health and performance of firefighters to ensure they can perform their duties during each shift. His philosophy is to consider firefighters as “occupational athletes” and incorporate similar training paradigms to occupational health and wellness to monitor workload, fatigue, and training status.

Mr. Shawn Gilmer is an expert in the scientific study of human movement. As a Registered Kinesiologist and Certified Personal Trainer through the Canadian Society of Exercise Physiology (CSEP-CPT), he has gained 15 years of experience in the field of fitness and health promotion. Shawn has extensive experience with occupational fitness testing, specifically in the field of firefighting. He has also worked with various clientele, including athletes, elderly populations, those in rehabilitation, Canadian Armed Forces (CAF) personnel, paramedics, pre-fire students, volunteer and career firefighters.

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